about us

pawline began with one simple truth: as paw parents, we always wanted trusted, health-conscious products for our pets — without overwhelming choices so we created a curated space where quality comes before trends. pawline is a proudly emirati-owned pet wellness brand.

LET’S GET CLOSER?

our story

how pawline started

pawline began with a simple belief: pets deserve better nutrition. we noticed how difficult it was in the UAE to find healthy, safe, and transparent food products — especially from brands that truly care about wellbeing.
so we created a place where pet parents can easily discover high-quality treats and nutritional essentials that help their cats and dogs live healthier, happier lives.

our mission

why shop with pawline?

we make pet product discovery exciting and trustworthy.
every box is carefully curated with natural treats, engaging toys, and useful essentials from small, independent brands.
you’re not just shopping —you’re joining a community of conscious pet parents. and if you ever need help choosing what’s best for your pet, we’re here to guide you along the way.

our products

good food. good health. good life.

pawline focuses on natural treats, functional snacks, and nourishing essentials that support everyday wellness — from skin and coat to digestion and energy.